Simple offers a gentle way to care for your skin, with products designed to feel fresh and work with purpose. Every item is created to deliver what your skin needs in a clear, balanced way, with a focus on comfort and results. That’s what makes it a dependable choice for daily care. With options like the Simple face wash, this well-loved range is now part of the curated skincare selection waiting for you on AJIO.

Cleanse and Refresh with Skincare That Works Gently

Start your routine with these gentle picks designed to keep your skin feeling fresh, balanced, and cared for every single day.

• The Simple Face Wash clears out dirt and surface oil after a long working day allowing your skin to feel clean without drying it.
  
  
• Use the Simple Cleansing Water to remove makeup and daily buildup with a gentle touch that leaves your skin feeling smooth and calm.
  
  
• When your skin feels dry or stressed, the Simple Cream Cleanser provides a soft cleanse that helps maintain moisture and comfort.
  
  
• Keep the Simple Cleansing Wipes for quick refreshes as they clean effectively and leave your skin feeling light and ready without needing a full wash.

Skincare That Targets, Treats, and Transforms

Skincare is not one size fits all, especially when routines shift and skin needs change. That is where targeted treatments come in. Designed to address concerns at the source, these formulas go beyond the basics to help keep your skin clear, balanced, and in check. Here are two smart solutions that meet specific needs while fitting seamlessly into your everyday routine.

Glow Support: Simple Serum

Simple Serum brings together skin-supporting ingredients in a lightweight formula that absorbs quickly and leaves no residue. It assists in restoring the natural glow of skin while giving dull, uneven skin the support it needs to feel smooth and balanced. It is perfect to use daily and works well under makeup or moisturiser.

Fresh Fix: Simple Gel

Simple Gel delivers cooling hydration with a weightless feel, perfect for skin that leans oily or combination. It settles quickly without stickiness, helping calm irritation and reduce shine throughout the day. Use it as a base when you want a clean finish that stays fresh without adding layers.

Hydrate and Nourish for Skin That Looks Fresh All Day

Keeping your skin well-hydrated and nourished helps it stay smooth and even from morning to night. This step adds the kind of care that keeps your skin feeling soft and looking right before you layer on anything else.

Light Finish, Deep Care: Simple Moisturiser

• Absorbs quickly and gives your skin a fresh, balanced look without shine.
  
  
• Feels light but lasts, making it easy to pair with your regular routine.
  
  
• Keeps your skin steady through changes in weather, makeup, or busy days.
  

Soft Touch Hydration: Simple Crème

• Helps ease dry patches by adding a soft, creamy touch where your skin feels tight.
  
  
• Leaves behind a smooth feel without any leftover shine or sticky layer.
  
  
• Nice when it is colder or after cleansing, when your skin needs a little more attention.

Overnight Reset: Simple Sleeping Crème

• Designed to work through the night, helping your skin feel restored by morning.
  
  
• Keeps moisture in while letting your skin breathe, no heaviness involved.
  
  
• Best used as the final step to support a calm, well-rested appearance.

To Wrap Up

Simple brings a clear, well-made approach to skincare, focusing on what truly supports your skin each day. Every formula is designed to fit in smoothly, helping you build a routine that’s easy to follow and made to work. It stays purposeful from start to finish and keeps your skin on track. You can now find the full Simple collection waiting for you on AJIO.